By Aaron Galer, SVP of Strategic Partners at Arrive Logistics

2020 was a historic year from politics to a pandemic, 而是从事物流的专业人士, 特别是, faced huge challenges and had to dramatically pivot their strategies. 2021年即将到来, 物流专业人士, 尤其是第三方物流和4PLs, 将需要保持一些灵活的 变化 从2020年开始就会持续下去.

为你的未来做好准备, here are 10 supply chain and logistics trends to watch for in 2021.

1. 较短的合同条款

正如bob手机登陆所见, capacity was incredibly tight throughout the year, giving carriers more negotiating power for higher rates, 尤其是在假期来临之前. 合同卡车运价受到现货市场波动的严重影响,因此不应在第三季度或第四季度(通常是RFP季节)执行RFP,并锁定年运价, 托运人制定了更短的合同条款, 希望2021年利率能有所提高. While this helps shippers to lock in rates in the short term (and helps them budget), it is still a gamble because rates could remain steady or increase.

This year, I anticipate that this trend will continue. bob手机登陆 and carriers want and need more flexibility in this volatile market. bob手机登陆 are hoping for lower rates in the future, 航空公司希望利用热点市场,同时又不拒绝此前签订的货运合同.

2. 托运人的技术投资

Unless new technology investments are truly essential to running the business, many shippers will not be investing heavily into new technology until the pandemic is over. While technology will be a good investment in the long run, 它通常是“想要”而不是“需要”,“这需要大量人力资本, 研究, and time to invest in the right technology that will pay off for your business. 现在, every professional working within the supply chain has their hands full running the business, so I anticipate less money and time spent on tech investments in 2021.

While shippers may be hitting the pause button, logistics companies, especially 第三方物流, have an opportunity right now to leverage their greatest asset: . What is most important in our current environment is trusted relationships and human touchpoints. 该行业仍在努力跟上对不断变化的全球供应链的需求, and handholding and relationships will go further than flashy new technology. 第三方物流公司可以利用这一点,花时间与运营商和客户讨论如何解决他们目前的挑战与一流的客户服务. If your company is leaning on a new technology or making an investment into this area, 今年是广泛宣传你的创新的一年,因为市场上的技术噪音将会减少. Have a technology story that got your company through 2020? 现在是时候说出来了.

3. Consumer Buying Behavior Will Remain A Top Stat for Logistics

第三方物流 are tracking consumer behavior closer than ever. 由于大流行, consumer buying behavior changed dramatically, disrupting the supply chain in ways not previously seen. Because of consumers’ impact on the supply chain and demand of freight, 第三方物流, 特别是, will continue to follow key consumer buying behavior data.

另外, 2021年,我预计国内快递服务(从零售商到餐饮服务)将继续稳步增长,所以所有人的目光都将集中在最后一英里的需求上. This year, we’ll see more online marketplaces and innovation within final mile delivery. With new companies and offerings entering the industry, 第三方物流有机会打造新的关系,并增加核心竞争力与这些业务,以获得优势,超过他们的竞争对手.

4. 2021年现货市场将继续火爆 

We might call 2021 the Capacity Games–may the odds be ever in your favor. 航空公司 are entering 2021 with negotiating power. Amidst one of the most volatile marketplaces in recent memory, 司机供应和卡车需求之间的差距日益扩大,导致供应日益紧张. 在这种情况下, bob手机登陆预计卡车载货率将面临上行压力, just as we did throughout the back half of 2020. We may have hit the peak of inflated spot rates, 但疫情仍在肆虐, 航空公司在费率上占了上风,它们可能会决定今年接受更少的合同,以从现货市场中获益. 当某种形式的正常回归时, we will see another round of shifting capacity and supply chain volatility; 第三方物流 that can navigate the chaos and guide their customers through it are going to come out on top with relationships and case studies that will speak volumes.

如果你是一个托运人或第三方物流, this means you have to think about the whole carrier experience beyond just rates. 航空公司 want to get paid quickly and treated well, 因此,如果他们服务的设施很难导航或不提供任何司机便利设施, your freight is far less desirable compared to previous years. 吸引航空公司, 托运人和经纪人需要有创造力, 可靠,胜过一切, 灵活的.

5. 航空公司 Focus On Diversifying Their Book of Business

Prior to the pandemic, most carriers specialized in one or a handful of specific industries. 这是一个很好的策略,因为专业化使运营商能够通过定制自己的车辆,使自己在竞争中脱颖而出, routes and service to the needs of shippers (who all have different needs, 视行业而定). COVID - 19打乱了这一战略. When the pandemic struck, certain industries completely shut down. 从汽车到餐饮服务, 病毒携带者不能再专注于一个利基行业,因为大流行表明,在这个时候,把所有鸡蛋放在一个篮子里是多么危险.

This year, I anticipate more carriers will diversify the industries they support. 第三方有机会帮助,应该寻找机会提供运费给他们信任的承运人谁以前可能没有考虑过这种类型的运费之前. 通过与航空公司密切合作,教育他们了解特定货运的需求,帮助他们进入一个新行业, 第三方物流将能够巩固他们的承运人关系,同时也为迫切需要能力的托运人解决问题.

6. 冷藏容量将很难获得 

人们仍然在家工作. COVID - 19的数量达到了历史最高水平, 许多城市/州实行宵禁和限制,阻止人们离开他们的家. 但人们还是得吃饭. Groceries stores and food delivery will continue to be in high demand, translating to huge demands on reefer capacity. 此外,有效分发疫苗所需的冷藏能力也加强了对冷藏能力的控制. 这不是新闻. This has been the case since March 2020, but it’s only going to continue.

第三方物流必须保持灵活和创造性的来源冷藏能力,并确保他们提供的服务是一流的,以确保这些航空公司将继续与他们的合作伙伴. 能够保持冷藏运输和最大化其资产效率的第三方物流公司将是受益于双方的客户/承运人关系.

7. 区域分布

Because of the supply disruptions in 2020, there was a renewed focus on regional distribution. 亚马逊在新冠肺炎疫情中领先, 当司机们不愿意长途开车到离家很远的地方时,他们就会依靠自己的区域分销网络. This will continue to be a go-to strategy for many shippers, 我预计bob手机登陆会看到许多零售商在他们的区域分销战略上投入更多. This shift will create two demands: final mile and long haul. 能够在不同程度上为客户提供这两种模式并具有竞争力的第三方物流将成为2021年的英雄.

8. Opportunities for Mid-Size to Small 航空公司 To Get Access To 新 Customers

随着COVID - 19疫苗的分发, 许多大型航空公司, 医药货运经验丰富, 这意味着他们将无法履行之前的合同. 那么,谁来搬运这些货物呢? 中小型航空公司现在有机会与陷入困境的公司合作.

This may not be the strategy for every carrier, 但由于疫苗的生产能力如此之大(以及分发疫苗所需的所有执行工作), carriers have an opportunity to service freight previously unavailable to them.

第三方物流,记住这一点. 跟踪哪些大型疫苗携带者正在运输疫苗,并利用机会跟踪其已知客户,这些客户可能缺乏能力. While historically technology, integration, volume commitments, etc. were barriers for mid-size to small fleets in providing service to large shippers, 3PL relationships should be providing access to these large customers as need for capacity widens.

9. 人际关系仍然是王道

就像bob手机登陆许多人在2020年一样被孤立, relationships and personal connections mean more than anything. 个人和公司都希望与他们了解和信任的人合作,在需要的时候可以依靠他们. 物流是一个真正的人的业务. No matter what role you play in the supply chain, if you focus on building and deepening your professional relationships, 你是在投资你的未来.

10. Greater Focus on the Value of Drivers/航空公司

我希望2021年司机/运营商将最终得到他们应得的充分尊重. From keeping our grocery stores stocked to distributing the COVID vaccine, carriers/drivers have been on the frontlines of this pandemic. 过去的几年, 业内人士一直在谈论司机短缺问题,他们的叙事重点是缺乏进入该行业的人才. 但如果bob手机登陆退后一步, 问题不在于人们的兴趣, 因为这些至关重要, 一线工人应该得到更高的工资.

如果bob手机登陆真的想解决司机短缺的问题,尊重那些在这场大流行中处于前沿和中心的人, the industry must reward carriers/drivers with better pay, 好处, 和支持.

bob手机登陆将继续推进到2021年, it’s clear that many of the supply chain impacts 从2020年开始就会持续下去. 对于任何想要应对未来挑战的物流公司来说,灵活性和致力于建立关系应该是一个优先考虑的问题.

Photo credit: Global Trade Magazine, original article posted here: http://www.globaltrademag.com/global-trades-annual-logistics-planning-guide-puts-you-in-the-power-position-again/

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